Vox Pop

A vox pop is like a recorded question and answer session which is linked to audience research. This is our vox pop that we created to find out information about our target audience and their opinions on the concept of our music video. From our vox pop, we found that people did not take very well to the idea of a 50s video however, the people that we were able to ask, were not the idea audience that we wanted. To solve this problem, we also looked at the results gathered from the questionnaire and found that there was much more positive feedback. This shows that when the correct audience is targeted for a media piece, the most efficent and useful results are found.